Partner content. Prepared by the FreePWA team.
In affiliate marketing you want to get to launch faster: pick an offer, prepare an app for the geo and send traffic. When every new idea means calculating the cost of a PWA and installs separately, some tests never leave the planning stage.
We built FreePWA.com for media buyers and teams working with gambling and dating. You create a PWA, design it for your task, add an offer or a tracker link, set up push notifications and launch traffic. Everything you need to work with the app is in one dashboard.
And if you want to offer PWAs to other buyers, we have White Label — your own platform with your name, logo and prices.
From domain to launch
The workflow in FreePWA looks like this:
- Buy a domain or take a free subdomain.
- Create a PWA and design it for your geo and vertical.
- Add a link to the offer or to a tracker campaign.
- Prepare push notifications.
- Check the app and launch traffic.
For example, you've got a new gambling offer. To test it, you need to prepare an app and route users through it. In FreePWA you put together the design, set the destination URL and get a PWA ready to launch. If you use a tracker, its link goes into the app — so the further route and traffic tracking stay under your control.
We focus on a quick start. A buyer needs to get to a working app without a long chain of approvals and technical preparation. Once the materials and the link are ready, you can assemble the launch.
Design that fits your funnel
Different geos and offers have their own presentation requirements. You design the PWA for a specific launch: choose the name, icon, images and text in the right language.
In gambling and dating, the app is part of the overall funnel. The creative brings a user in with a certain expectation, the PWA design continues that message, and inside the user finds the offer you chose. That's why being able to prepare the app yourself matters from the very first test.
If the offer changes or you have a new design idea, you can prepare the next version. The team decides which apps it needs and how to organise its launches.
Direct offer link or tracker link
In FreePWA you can add a direct offer link or use a tracker link. The choice depends on how you work.
If the route is already set up in a tracker, just use the corresponding link in the PWA. This is convenient when a team runs several campaigns and wants to manage traffic distribution in one place.
For our TDS.ceo tracker there is a quick start via a ready-made template. Set up the funnel as a template and reuse it — without rebuilding the same base by hand every time.
Push notifications to re-engage the audience
Work with a PWA continues after launch. Push notifications let you reach subscribers again and bring them back to the offer.
You prepare the messages and choose the right moment to send them. Think in advance about what the user will see after the click: the offer should match the notification.
For a buyer, this is a separate part of working with the funnel. There's the initial traffic that comes into the app, and there's further communication with the audience. FreePWA lets you handle both on one platform. Delivery depends on the user's permission and support on their device.
What's free
As of 15 October 2026, regular use of FreePWA includes free PWA creation, installs with no per-install fee and free push notifications. A free subdomain is available; a separate domain costs extra — the website lists prices from $3 per year.
White Label: your own PWA brand
White Label suits those who want to grow their own PWA service. You get a platform under your own brand: domain, logo, user management and the ability to set your own prices.
For your clients, it's your service. You define the offer, work with your audience and set the pricing. We provide the technical platform.
This format works for teams, affiliate networks and even bloggers who already have contacts in affiliate marketing and understand what buyers need. You can grow a separate PWA product without building the builder and dashboard from scratch.
White Label has its own economics. The website lists the following base rates:
- PWA creation — $0.50;
- monthly fee for a PWA on your own domain — $0.50;
- install — $0.005;
- markup on domain registration — $1.50.
These terms apply to White Label. Free use of the regular dashboard and running your own platform are separate offers.
Start with your actual task
If you run gambling or dating traffic and need a PWA, start with the regular FreePWA dashboard. Choose a domain, design the app, add an offer or tracker, prepare push notifications and launch traffic.
If you want to build your own PWA brand, consider White Label. You focus on your service and clients, and we provide the technical platform.









